You have created an affiliate website, written blog articles based on your audience’s needs, and are now waiting for the money to start rolling in—but no one is visiting yet! If you want to be a successful affiliate marketer you will need to actively find your shoppers online and make it too tempting for them not to click on your links. In today’s tips we explore 5 FREE ways you can reach out to potential customers.
Free Advertising vs. Paid Advertising
If this is your first time trying affiliate marketing, you may be wondering if you should spend money on advertising your links. There are several ways to do paid advertising successfully (like Google AdWords, Bing Ads, Facebook, and Twitter), but with them comes a high risk of losing your money if you have not yet educated yourself on how to use these paid advertising tools.
Even for expert advertising specialists, they must invest in costly testing before they can find a way to become profitable. On the other hand, there are many ways to promote your affiliate links without spending any of your hard earned money.
5 FREE Ways to Show Your Affiliate Links to Customers
1. Facebook and Twitter
Social media is a great way to begin growing a community of like-minded shoppers. Facebook and Twitter seem to be the go-to places to network online, but it is worth researching what your audience uses.
You will need to be active every day in connecting with your followers by asking questions, sharing videos, news, and replying to comments, so that when you share a blog article that contains affiliate links, your followers will be more likely to visit your website.
YouTube makes it really easy to upload videos as long as you have a smartphone, digital camera, or digital camcorder. You do not even have to worry about your video looking too professional. Just like blogging, you want to create videos that provide information your audience is searching for.
For example, if your audience is “large families looking to buy a dependable used car like a Honda Odyssey,” borrow or rent a Honda Odyssey for the afternoon. Then ask your family to be the “star” of your video, helping you show off all the Odyssey’s features that are good for large families.
After you upload your video to YouTube, be sure to write a detailed description that includes your affiliate link.
Online forums are a great way for you to promote your affiliate links. Find a few forum groups that match your target audience, and join conversations or answer questions. It is really important that you do not try to advertise your affiliate links in the beginning; instead, you need to build trust first and be honest with the group about any affiliate links you share with them.
We covered blogging and guest blogging in yesterday’s tips, so we will not go into too much detail here. The great thing about your blog articles with affiliate links is that not only can they potentially show up in Google search results, but you can actively share the articles’ URLs on social media, forums, and more.
5. Word of Mouth
Numbers 1–4 on our list will take some time before you start seeing affiliate link clicks. In the meantime, we suggest asking your friends and family, both in person and on social media, if they know of anyone who needs what you are trying to sell—if they complete the purchase, be sure to interview them for a detailed testimonial or product review and share that on your website, too!
You Don’t Need to Spend Money to Attract Shoppers!
The tips above are just a few of the many FREE ways you can connect with your audience, so be sure to keep studying about affiliate marketing with the many great resources available online. Also, look out for our final tips tomorrow, where we show you how to take your affiliate website beyond your competitors!